Direct Mail Campaign

I designed a targeted direct mail postcard for All Seasons Sprinkler & Landscaping to expand their customer base in Newport Beach. The piece introduced the brand to a higher-end residential audience and encouraged consultation inquiries.

The front led with lifestyle imagery and curb-appeal visuals to draw attention. The back delivered a clearly structured service list—sprinkler systems, landscaping, lighting, and maintenance—with local credibility cues and a free-consultation call to action. I kept the layout scannable so the message landed even during brief engagement.

The postcard gave All Seasons a market-specific acquisition asset for a new audience segment, supporting their expansion into Newport Beach as a dependable, full-service landscaping provider.