Wordmark & Title Treatment
A wordmark for UnRavelled — an award-winning play on memory, music, and dementia — where the lettering itself comes unraveled.

- Client
- UnRavelled — a play by Jake Broder
- Role
- Logo & Identity Design
- Scope
- Wordmark, Title Treatment, Applications
Overview
UnRavelled is an award-winning play by Jake Broder, built on the lives of Anne Adams — a scientist who became a painter — and Maurice Ravel, composer of Boléro, both affected by Frontotemporal Dementia. The identity had to carry that duality: art and neuroscience, memory and its undoing, handled with beauty and dignity rather than clinical distance.
The Mark
The wordmark makes the name do the work. The threads of the letterforms in “UnRavelled” pull loose — type that literally unravels — mirroring memory coming apart while the lockup still reads as whole and deliberate. A restrained, theatrical palette keeps it timeless, and the mark holds up as a title treatment on stage, in print, and across the production’s site and companion Brain Health Festival materials.