Seasonal Automotive Hero Retouch

I retouched and expanded a seasonal hero image for Genesis to anchor a winter campaign across web and digital. The asset showed a four-vehicle Genesis lineup driving through a snowy landscape and needed both realism and luxury-level polish to work as a homepage hero.

I extended the surrounding scenery—snowbanks, treelines, sky, and road—to create negative space for headline copy and UI overlays while preserving realistic lighting, perspective, and motion across all vehicles. I gave careful attention to reflections, tire contact with snow, atmospheric depth, and color harmony so the cars stayed the focal point and the environment read as natural. Final assets were balanced for Genesis’s luxury tone and optimized for responsive layouts and high-resolution display.

The finished hero delivered an immersive seasonal visual that was deployed as a homepage hero and supporting imagery, reinforcing Genesis’s design-forward identity.